Audit your landing page like a buyer with five seconds and nine open tabs.
A free Claude skill that runs a conversion teardown of any B2B SaaS page: five-second test, offer clarity, argument structure, proof density, and friction — with pasteable rewrites for the weakest sections.
FREE · BUILT BY GROW & CLOSE · WORKS IN CLAUDE + CLAUDE CODE
INPUT
A URL. If the page is client-rendered, paste the visible copy top to bottom.
OUTPUT
Verdict: the page sells the category, not the visitor's situation · 5s-test 2/5 — headline “Revenue orchestration for modern teams” answers none of the three questions · Rewrite: “Your SDRs book 30% fewer meetings in quarter 2. Here's the fix.”
WHAT THE SKILL DOES
Method, not magic.
- 01Scores the headline block on the five-second test: what is this, who's it for, why now
- 02Checks the offer: what a click actually gives the visitor and what it costs them
- 03Maps every section into an argument — problem, stakes, approach, proof, ask — and flags furniture
- 04Counts real proof (named customers, numbers with baselines) vs. adjectives posing as proof
- 05Rewrites the 2–3 weakest sections in your voice, ready to paste
Who it’s for: B2B SaaS founders and marketers about to launch a page, spend on paid traffic, or wondering why an existing page gets visits but no conversions.
HOW IT WORKS
Three steps to a working skill.
Download and install
Get the .skill file by email and add it to Claude via Settings → Capabilities → Skills.
Share the page
Give Claude the URL and confirm the page's audience and goal, so the teardown scores against the right job.
Ship the fixes
You get ranked issues with quoted evidence, scores across five dimensions, rewrites for the weakest sections, and the 2–3 things worth keeping.
GET THE SKILL
Free. Yours. Installed in two minutes.
Enter your email and we’ll send the Landing Page Teardown .skill file plus the install steps. One email, no drip campaign ambush.
QUESTIONS, ANSWERED
Before you install.
01What does the teardown actually check?+
Five dimensions, each scored 1–5 with quoted evidence: the five-second test on the headline block, offer clarity, argument structure, proof density, and friction. The verdict names the single biggest reason the page leaks conversions.
02Will the rewrites sound like generic AI copy?+
The skill's rules ban placeholder copy and require rewrites to match the company's existing voice. Every rewrite comes with a one-line rationale so you can judge it, not just paste it.
03What if my page's problem isn't the copy?+
The skill is instructed to say so plainly. If the real problem is upstream — wrong audience, undifferentiated offer — it flags that instead of polishing sentences that can't win.
04Does it work on homepages or only campaign pages?+
Both. The method is the same; the difference is the goal you confirm at the start — a homepage is scored on routing and clarity, a campaign page on a single conversion action.